USC Portfolio

To protect Confidential information, contents have been either approved or omitted from this portfolio.

UCLA What We Do Infographic

UCLA National Heritage Month Graphics

Each month, the Office of Equity, Diversity and Inclusion highlights nationally recognized heritage months. There are a selection of graphics I have created.

UCLA Title IX Anniversary Graphic

Beats, Apple Music Animation

At the peak of societal attention on the Black Lives Matter movement in June 2020, I envisioned marketing content that represented Apple's commitment to racial justice. My priority was to avoid performative allyship, and focus instead on amplifying Black voices. I connected with Knightz, a peer and an accomplished hiphop artist at Apple, to use his song for the project. Brand synergy connecting Beats, Apple Music, and #BlackLivesMatter was an essential goal.

Tools utilized: Procreate, Adobe Photoshop, After Effects, and Logic Pro X.

AirTag E-Commerce Mockup

Upon the release of AirTag, I explored what my approach to a simple, e-commerce graphic may be. Personally excited by the extended battery life, I used relatable story-telling symbols, namely a night out to a concert and the ever-universal stress of forgetting where you left the keys as you rush out the door.

Tools used: Adobe Photoshop

Apple Card Billboard Mockup

To highlight the privacy features of the Apple Card, I created multiple billboard panels, and then finally a mockup within the New York City market. The goal was to create eye-catching visuals that would capture the attention of a busy metropolitan, and minimal enough to keep their attention with area-specific language.

Tools utilized: Adobe Photoshop

Recreating the iOS iMessage UI

For this project I recreated the iconic iMessage UI. The goal was to gain a deeper understanding of Apple's approach to design by dissecting the finest details of measurements, color values, and gradients.

Tools utilized: Adobe Photoshop, InDesign